Reading Time: 4 minutes

5 SEM hacks to boost your Ads Campaign

Reading Time: 4 minutes Search engine marketing (SEM), is the practice of increasing search prominence via the use of sponsored tactics. Previously, search engine marketing was used to refer to both search engine optimization (SEO) and sponsored search. However, it today almost invariably refers to paid search marketing. Brands use SEM to pay for advertisements to appear as search […]